Brand Design – Visual Identity
A brand is more than just a logo. A brand has a unique personality that creates a point of difference and a competitive edge. It can be the single reason why a customer chooses you over a competitor, because it is something that they can form an emotional attachment to. To create a unique brand you first have to define its DNA.
Wether right from the start or reviewing the existing. derkral.de assists to develop your brand and products – pack loaded with ideas and experience.
Naming & Claiming - Guidelines & Styleguides - Design & Redesign.
Brainstorming // Analysis & research